Hi, I’m Alexia!

I’m a brand and content strategist passionate about helping organizations build meaningful connections through thoughtful storytelling, strategic communication, and community-driven experiences.

My interest in marketing started long before it became my career. At 11 years old, I launched an Ariana Grande fanpage and spent the next six years growing it to more than 50,000 followers through intentional content, consistent engagement, and a deep understanding of what made people care. That experience taught me an early lesson that continues to shape my work today: successful brands are built on connection, not just visibility.

Since then, I’ve applied that mindset across a wide range of projects, from developing brand identities and content strategies for small businesses to building marketing foundations for growing organizations, creating community engagement initiatives, and translating research into strategic communication recommendations. My work sits at the intersection of creativity, strategy, and audience insight, helping brands communicate with purpose while driving meaningful results.

Growing up alongside social media has also given me a unique perspective on how platforms, audiences, and digital behaviors evolve over time. It allows me to recognize trends without chasing them, adapt strategies to changing environments, and focus on building brands that remain relevant beyond the moment.

I recently earned my MBA in Leadership, strengthening my ability to connect marketing strategy with broader business objectives and organizational growth.

I’m currently seeking full-time opportunities on the East Coast where I can continue developing impactful brands, building engaged communities, and creating marketing strategies that turn attention into lasting connection.

Outside of work, I enjoy long walks, traveling, Pilates, and doing puzzles. You’ll usually find me brainstorming ideas with my cat nearby, serving as my unofficial creative director.