Hi, I’m Alexia!

I am a social media and marketing strategist passionate about building communities, elevating brand voices, and turning content into connection. My journey started at 11 years old when I created an Ariana Grande fanpage. Over the span of six years, I grew that account to over 50,000 followers—not through gimmicks, but through intentional content, consistent engagement, and a genuine understanding of what made my audience care. I designed original graphics, created fan edits, and built a brand rooted in connection and authenticity.

Being immersed in social media from such a young age has also given me a front-row seat to how platforms and trends have evolved over time. That long-term perspective helps me understand what works, what lasts, and how to adapt strategy to meet both the moment and the mission.

That early experience was my first taste of brand-building, and I’ve been hooked on marketing ever since.

Today, I bring that same mindset into every project—whether I’m leading social strategy for a beauty brand, improving engagement for a sustainability company, or crafting internal messaging at a global tech firm. My work combines creativity, research, and data to design platform-specific content strategies that align with brand goals and deliver results.

Currently, I’m pursuing my MBA in Leadership to deepen my ability to connect marketing strategy with business outcomes. I’m actively seeking full-time opportunities on the East Coast where I can grow as a marketing strategist and help brands use digital platforms to connect, inspire, and scale.

Outside of work, I love long walks, Pilates, exploring new music, and supporting small businesses. You’ll usually find me brainstorming content ideas with my cat nearby as my unofficial creative director.