Strategic marketing professional blending creative storytelling with data-driven execution. With experience across brand engagement, social media, and campaign strategy, I design impactful marketing solutions that align with business goals and drive measurable growth.
Launching targeted, early-season Google ad campaigns that generate high-quality leads for tick, mosquito, and organic lawn care services ahead of peak summer demand.
Driving early-season renewals through segmented messaging, lifecycle targeting, and personalized campaign strategy.
Driving growth, engagement, and brand consistency through tailored social media strategies across industries — from wellness and hospitality to student organizations and local communities.
Building connected, engaged communities through digital platforms that foster trust, participation, and long-term brand affinity.
Addressing racial disparities in running and outdoor recreation through cultural analysis, stakeholder collaboration, and strategic reporting.
Designing flyers, brochures, and booklets to promote events, improve member communication, and reinforce brand consistency across print and digital platforms.
Strategically design seasonal, event, and kid’s menus to enhance member experience, support club branding, and drive engagement across all dining touchpoints.
Enhancing member engagement and operational efficiency through web and app content strategy, real-time updates, and branded digital experiences.
Transforming analyst insights into clear, actionable tools that support messaging, team alignment, and market positioning across marketing, product, and leadership.